Doing what we do – for good.

How do you create an engaging experience for more than 500 people? How do you create a seamless interactive experience? How do you keep your attendees engaged through the morning – and engage them with the community they surround?

Big Lots is known for its connection to the community, making household essentials more affordable, and when they wanted to introduce their charitable arm to the community, they turned to LaineGabriel’s expert event design team.

The Big Lots Foundation event began early on, with collaborative, multidisciplinary sessions, to get to the root of this simple question – Why? LaineGabriel began with an anthem, a singular script that we could work from that would unite everyone involved. Our video created a stir internally that was then extended directly into the event – and into the hearts and minds of everyone on the Big Lots team.